Who am I?

I’m Zuza. Your sidekick in turning corporate chatter into aligned action. C-level professional with more than 12 years of experience in internal communication roles across states and industries.

From journalism to internal communication

I’ve been shaping internal communication since before it had a proper name. But starting out in journalism, then PR and HR, I was convinced I’d eventually have to choose between storytelling and people.

Turns out, I didn’t.

My passion has turned into my daily mission

When AVG opened a part-time role in internal communications, I took it… and within two months, proved it needed to be full-time. Since then, I’ve been proving the same thing again and again: when internal communication is aligned, companies think clearer and move faster. I’ve worked across large corporations (AVG, MSD), fast-scaling startups (Kiwi, eyeo), SMEs, universities, and nonprofits, in both Czech and global environments. Recent projects include TESCAN or Divadlo J. K. Tyla in Pilsen.

I typically step in when:

You’re an SME

and need a clear-eyed audit of your internal communication: what works, what doesn’t, and a practical strategy and roadmap to execute.

You’re C-level or senior leadership

and want internal comms that actually supports the business: from crisis communication and D&I to alignment across markets and teams.

You’re building internal comms capability

and need training or mentoring for your team or emerging internal comms leaders.

You need a fractional or interim Head of Internal Communications

to keep momentum, professionalise the function, build or stabilise a team, and help hire the right long-term owner.

In short: I’m a senior, C-level professional who combines strategy with real execution. I've worked in English-first environments and led teams across five states and cultures.

I grow teams, design systems, set direction AND also happily write that CEO email, that PR article or record and launch an internal podcast. Staying close to execution is how I know strategy survives contact with reality.

And the cherry on top?

I genuinely love internal communication. I’ve studied it deeply, taught it at university, nearly pursued a PhD, co-founded Inko — an initiative bringing internal comms professionals together to share and raise the bar for the whole field. And co-host Kitchen Talk – a podcast that provides a recipe for good internal communication.

Let’s join forces and make sure your stories are working through and through.